Episode Overview:   Your website isn't converting.  Your spending hours, days, months re-designing your website, your packages, trying and you feel like it's getting there, but you still aren't making enough money in your wedding business.  It's because you have the belief "I need the perfect website to book weddings" and it's that belief that is keeping you stuck. 

Notable Quotes:

"In the wedding world it's the industry norm, your website needs to be beautiful. Weddings are beautiful, they are elegant, they are rich, they need to be perfect.  Our websites need to reflect this perfection.  All the top tier wedding vendors have beautiful websites, this is why they’re booked out and so successful.  Brides only book wedding vendors with stunning perfect websites.  Is this true?  Let's check in with reality - Today, couples find you on Instagram or TikTok — then visit your site to confirm you’re legit.

Your website validates, not generates.

We think “Brides & Grooms will only book us if our website is beautiful, it’s our website that sells our business.  But this isn’t true, your website is just one part of it.  You need to generate trust with couples through many facets, your website is important but it’s not the only factor. Your website alone isn’t enough to build the trust needed with new couples.  Your website alone won’t book new weddings. "

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