Gurus, BD has been known for being a very innovative company. How does this Fortune 50 Healthcare Technology company stay so innovative? What are the best practices that help develop this culture? What is market shaping and regional readiness? How can these competencies help you and your team be better prepared for your next product introduction? Listen in as Ms. Chris Beddard Global Business Line Director at BD takes us through this and more.

Gurus, BD has been known for being a very innovative company. How does this Fortune 50 Healthcare Technology company stay so innovative? What are the best practices that help develop this culture? What is market shaping and regional readiness? How can these competencies help you and your team be better prepared for your next product introduction? Listen in as Ms. Chris Beddard Global Business Line Director at BD takes us through this and more.

A Product Launch Is More Than A Product

Med Tech Gurus is a podcast dedicated to helping medical device executives stay on the leading edge of their industry. Whether you’re looking to grow your sales team, commercialize new devices, set up national accounts, or improve your clinical performances, this podcast is designed to help. Each episode features an interview with a thought leader or practitioner, discussing topics like: sales force, innovation, patient outcomes, emerging technologies, supply chain, group purchasing organizations, device launches, value analysis, biotech, and more.

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A Product Launch Is More Than A Product

A Product Launch Is More Than A Product

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