When the York County SPCA (YCSPCA) hired a new executive director at the end of 2019, it set in motion plans to transform how the organization operated. To reach and sustain a 90% save rate of animals coming into the shelter, Steven Martinez knew success in his new role would require executing an audacious strategic plan focused on five pillars of change.

By overhauling the IT infrastructure, implementing a community cat program, revamping the adoption processes, and improving internal and external communications, the YCSPCA proved that going big isn’t just a bold strategy - it can be a winning one.

This week we hear from Steven about the last three years as he shares what he feels were the keys to their success and his advice about how your organization can go about its radical transformation.

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LINKS:

• Read more about the transformation in this week's program spotlight on the Best Friends Network website: https://bit.ly/3eKwu1x
• Watch the video of Steven's presentation at the 2022 Best Friends National Conference on youtube: https://bit.ly/3VIXNKr
• Download a PDF version of the presentation slide deck: https://bit.ly/3MN5xa6
• The Best Friends National Conference is happening Aug 10-12 in Houston, Texas: https://bit.ly/3LhDUVT
• For more resources, check out this episode on The Best Friends Podcast website: https://bit.ly/3VH6KUy