Clean Energy Today

A Utility's Effort to Boost EV Use--Before and After Tax Credit Loss


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Since 2021, Public Service Electric & Gas (PSE&G), New Jersey's largest utility, has added 30,000 electric vehicles (EV) to its system, in part by offering rebates and other incentives. Before January 2026, the growth rate was double-digit, but is now flat, because of the loss of the federal EV tax credit and changes in the market.

Dawn Neville, senior manager of electric transportation at PSE&G, describes the program's successes and challenges. How to get more chargers installed at multi-family housing complexes? How much do demand response programs for EV drivers help out in the summer? And how might a new time-of-use rate that varies from 9 cents/kWh (off peak) to 60 cents/kWh (on peak) help save money for people who charge at home?

About the guest:

Dawn Neville, an environmental engineer who transitioned from working on hazardous waste sites to transportation electrification at PSE&G's EV charging program

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Clean Energy TodayBy Lisa Cohn