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A VP of Marketing That Gets Revenue Operations | Interview with Lorena Morales
In this podcast episode, Jesus McDonald interviewed Lorena Morales who is currently the VP of Marketing at Go Nimbly, which is the first company to help SaaS businesses implement Revenue Operations.
Lorena is a skillful storyteller and relationship-builder and she uses these skills in her approach to both marketing and leadership, which have allowed her to grow teams for the past 7 years.
In the interest of making the most of every minute, Lorena has lived and worked in several countries around the world, as well as earned her Masters degrees in International Marketing and Strategic Design Management, which have served her to understand her customers through a different lens, which is design thinking and service design.
Talking points:
1. What inspired Lorena to choose a career in marketing
2. How Lorena went from a Marketing Manager, Marketing Director, to VP of Marketing
3. What marketing professionals in the B2B marketing space should START doing to stick out
4. What Go Nimbly does as a Revenue Operations partner for SaaS companies
5. Lorena's advice and tips for marketing professionals
For business inquiries, send Jesus McDonald a LinkedIn message.
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By JRM Web Marketing
5
1515 ratings
In this podcast episode, Jesus McDonald interviewed Lorena Morales who is currently the VP of Marketing at Go Nimbly, which is the first company to help SaaS businesses implement Revenue Operations.
Lorena is a skillful storyteller and relationship-builder and she uses these skills in her approach to both marketing and leadership, which have allowed her to grow teams for the past 7 years.
In the interest of making the most of every minute, Lorena has lived and worked in several countries around the world, as well as earned her Masters degrees in International Marketing and Strategic Design Management, which have served her to understand her customers through a different lens, which is design thinking and service design.
Talking points:
1. What inspired Lorena to choose a career in marketing
2. How Lorena went from a Marketing Manager, Marketing Director, to VP of Marketing
3. What marketing professionals in the B2B marketing space should START doing to stick out
4. What Go Nimbly does as a Revenue Operations partner for SaaS companies
5. Lorena's advice and tips for marketing professionals
For business inquiries, send Jesus McDonald a LinkedIn message.