I talk a lot about finding your niche.

I help freelancers personally through Feast and Coaching on finding their niche.

But the other day, I had a cup-of-coffee call with a person off my email list. If you haven’t heard about those before, I randomly pick 4 people every month off my email list and send out a link to schedule a 15-minute chat.

This person asked me how I went about niching down.

And I’m not sure I actually ever spoke about my feelings leading up to it in depth before publicly, so here ya go.
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