Aaron Whiffin is the owner of Webbed Feet UK, a web development agency in Salisbury. We’ve known each other since mid-2020 when we met at a networking event called The Boardroom Network. Aaron and I share similar views and opinions on the creative industry as a whole and I wanted to get him on to talk in more detail about Speculative or Picth work.

Contact Aaron at Webbed Feet here:

[email protected]

Read the article that sparked this chat here:

https://www.webbedfeet.uk/news/why-we-dont-do-speculative-design-work

Why are we talking about spec work?

• THAT Linkedin post that I published…
• The 50/50 response to THAT post
• Aaron’s attitude to spec work

Digging deeper…

• Attitudes to purchasing services is much more aggressively focused on price
• People have access to buy cheap on Fiverr for example
• No room to negotiate because people aren’t patient enough to listen to why
• Pace of life getting faster?
• Is this a millennial thing - people want to take maximum out with minimum input?