PennDOT helped launch the new program – formally entitled “PA Fights Dirty: Every Litter Bit Matters” – in August along with several other state agencies. The program seeks to get state residents to ensure that every piece of their trash, regardless of size, is disposed of properly as research shows only 3 percent of Pennsylvanians approve of littering, yet 40 to 50 percent of them admit to littering roadways and other public areas.