In this edition of the Affiliate Buzz, host and Instructor of the Affiliate Marketers BootCamp, James Martell and co-host Arlene introduce a new affiliate offer where business coaches, trainers, and consultants can earn between $200 and $600 for each sale referred to their “Do-it-Yourself” podcasting courses and “Turnkey” podcasting services.
James and Arlene kick off the episode by introducing their granddogs, a pair of Keeshonds.
Next the hosts reveal something that's been in development for the past fifteen months - their new Podcast Mastery services for affiliates who are a business coach, trainer, or consultant, someone who works in web development, or an online audience looking to increase revenue.
Then James explains why podcasting for businesses is so important. He points out that it not only gives you a voice, but it is also a great method for marketing.
The Podcasting Mastery Course
James points out that http://podcastingmastery.com is just the front end. The program offers landing pages with free reports. This puts people into the 'sales funnel' to help them figure out what the Podcasting Mastery courses can do to improve their business.
James put the course together based on his and Arlene's twelve years of experience. They wanted a step-by-step method to walk someone, from scratch, through the process of how to put together a profitable podcast designed to impress anyone who hears it.
Next James explains the purpose of your podcast should be turning listeners into buyers. As he points out, most people do not start a podcast as a hobby. They want to generate something for their business, such as leads or sales.
Then James shares the two-fold concept of the Podcasting Mastery courses: ways to use a podcast to develop a passive monthly income stream, using the podcast as the business, and podcasting for an existing business who is looking for ways to generate passive leads and customers.
It's More Than a How-to Course
James goes on to explain that the course is not limited to teaching about podcasting. It also talks about systems that attract and convert listeners, converts listeners into buyers, and a sales funnel that converts buyers into raving fans for your show.
This all-inclusive intensive training includes visually rich video presentations, and comprehensive checklists, “to-do” lists, worksheets, templates and everything you need to develop a winning web radio show and podcast. Here's the 8-step course outline:
* How to Get & Stay Organized
* Goals Achieved! Goal Setting Success in Podcasting Made Simple
* The 12 Part Formula for Developing a Podcast That’ll Impress All Who Hear It
* The Extraordinary Podcast – Establishing a Strong Foundation
* Positioning Yourself for Long-term Success
* It’s Time for You to Be a Somebody
* It Pays to Be Everywhere
* The Money? It’s In the Follow-Up!
The cost is $1499 USD. James and Arlene pay a 20% commission, which is $300 USD, to affiliates.
The market for a DIY podcast has really taken off. iTunes boasts one billion podcast subscribers. Major newspapers like the Washington Post, USA Today, and New York Times publish articles on topics such as why small businesses need podcasts.
Arlene then reminds if you are an affiliate who knows of a business that needs a podcast, then send them to James and herself to qualify for a handsome commission.
Do-It-Yourself Podcasting Services
Then James goes on to explain the services associated with the do-it-yourself podcasting course. This course is for someone who has time to learn how to get more hands-on with their podcast.
One of the services included is virtual assistance. These skilled VAs have the training to set up podcasting for businesses. The virtual assistance is broken down into four steps:
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