Originally from our series, Do the Woo.

For all websites,  it is becoming more important all the time to make sure that your site is accessible to people with handicaps and disabilities. Designers and developers are paying more attention when designing sites— and the implications when they are not done right. When it comes to your online store, it can make or break a sale.

In episode 21 of the Do the Woo podcast, we are fortunate to have Devon Person from SimplyAccessible.com join us. Listen in as she gives us some insights into some of the challenges, as well as tips for making your site accessible to the world.

We talked about:

We had the chance to talk about accessibility is and what it means for all websites. Devon shared with us the strengths she sees in the websites they review and the weaknesses as well. We also talked about challenges store owners have when it comes to making their online shops accessible and touched on some creative ways that eCommerce sites have approached accessibility. In closing, we looked at the future of accessibility in eCommerce.

Our Sponsor: Conversio (formerly Receiptful)

Transcript Available

You can read the transcript in full here or download it: Do the Woo Transcript July 13 2016

Thanks to SimplyAccessible.com for providing the transcript for this show.

Bob Dunn: Hey everyone, welcome to episode 21 of Do the Woo, a podcast for WooCommerce shop owners. Bob Dunn here, also known as BobWP on the web. Today we are talking about a hot topic with just about every website on the internet needs to actually be a part of, and that is accessibility. In today’s show we’re digging a bit deeper into it, exploring how accessibility and your eCommerce site play such an important role now and in the future. To help us better understand this we are talking with Devon Persing from simplyaccessible.com. Welcome to the show, Devon.

Devon Persing: Thank you very much.

Bob Dunn: Before we dive into this hot topic, the sponsor of today’s show built a product that started with a very simple question: Could store owners use their email receipts as a marketing opportunity? 2 years ago the team Receiptful, led by Adii Pienaar, who co-founded WooThemes, built a product that has since allowed store owners to send almost 20 million receipts and generate almost 30 million in revenue. Wow, that’s pretty big. Since then the product has evolved to help you supercharge all of your other customer interactions as well. I’ll be telling you more about what they can do for you later in the show, and also how you can take 20% off your first 3 months at receiptful.com on their Receiptful premium service.

Now back to our guest. Over on simplyaccessible.com I see that their tagline is, “We believe in a digital world for everyone.” Devon, why don’t you tell us more about yourself, the site, and what Simple Accessible is.

Devon Persing: Sure. Pretty much what I do day to day is — and what we do with a company is — work with clients to make their websites more accessible, which very broadly just means … For us it means making websites—and mobile apps as well—that everyone can use. That includes people with disabilities. It’s really a people first way of thinking about imp...