Trade Show Insights

Accessibility: Making Trade Shows Accommodating to All - TSI10.10


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This episode began as a recent conversation on a show floor, when I suddenly realized that there’s just not enough discussion happening in the trade show industry about accessibility issues. Even if you think you’re tuned into what attendees with disabilities need in order to navigate a show floor, you’re probably missing a lot of things that are frustrating them or even keeping them away from the show all together. (I know I was!) Click the play button at the end of this article to hear Joan Eisenstodt and Lee Jacobia share first-hand experience on aspects that venues, show organizers, and

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Trade Show InsightsBy Marlys K. Arnold: Exhibit Marketing Consultant, Trainer & Author

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