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ACCOUNTANT EXPLAINS: Retail Vs DTC - Pro's & Con's


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Today I'll be discussing:
-Flexibility and ability to pivot
-Time to market comparison
-Margins and pricing strategies
-Types of marketing for each model
-Best paid ads
-The importance of SEO for retailers
-Influencer and affiliate marketing insights
-Considering wholesale and outbound marketing
-Risks involved with each business model
Timestamps
00:00 Intro
00:30 Flexibility
02:05 Time to Market
03:00 Margins
04:09 Types of Marketing
05:10 Paid Ads
06:22 SEO
08:15 Affiliate / Influencers
09:47 Wholesale and Outbound Marketing
11:16 Risk
12:15 Newsletter

...more
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Pickle RoomsBy Pickle Rooms