This episode focuses on the first "C" of Winning Posture, Conviction.  This conversation explores what is conviction and why it is important to the achievement of your goals and objectives.  Also, the SMARTWAY criteria for goal setting is laid out so you can make sure you are quality goals for yourself.  Once goals are set you have to develop belief in those goals.  You will see how beliefs are formed and how to develop the beliefs for your goals and objectives