Why practices should dedicate 10% to 30% of their optical inventory to overstock to increase profits from 3x markup to 5x or more.

Achieving a 6x markup on eyewear

Eye care professionals and wizards of the eye industry discuss business, innovation, tech, marketing, glasses, contact lenses, clinical info, and hot topics to make businesses thrive in the opportunistic market we operate in.  Learn new skills and adopt new ideas to implement in your workplace today to stay 5 years ahead of the competition.

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Medicine

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Education

Self-Improvement

Eye care professionals and wizards of the eye industry discuss business, innovation, tech, marketing, glasses, contact lenses, clinical info, and hot topics to make businesses thrive in the opportunistic market we operate in. Learn new skills and adopt new ideas to implement in your workplace today to stay 5 years ahead of the competition.

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Achieving a 6x markup on eyewear

Achieving a 6x markup on eyewear