Dr. Dana Kanze is an accomplished professor at London Business School, specializing in organizational behavior and gender inequality within the workplace. Her internationally accredited TED Talk entitled, “The real reason female entrepreneurs get less funding,” has spurred many important discussions surrounding the biases that investors carry within their evaluation of start-up ventures. We discuss the implications of her research -- namely “promotion vs. prevention” mindset among male and female founders and investors penalizing female founders for perceived lack of industry fit.