Labcast Podcast by OpenView Labs

Achieving the Big Picture Business Results You Expect from Scrum


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With so many details to focus on, it can sometimes be easy to get lost in the day-to-day minutia of Scrum. That’s why Scrum expert Kenny Rubin, who has trained over 18,000 people on agile and Scrum methodologies, believes it’s so important to take a step back and look at things from a larger economic perspective.
Alright, so you’ve implemented Scrum at your company. The big question is — have you seen any jump in revenue? If not, don’t give up on the Scrum just yet! Agile and Scrum training expert Kenny Rubin, author of the bestselling book Essential Scrum sat down to talk about what he refers to as Economically Sensible Scrum. Listen in to hear Kenny explain how to get things rolling from the executive level down to really ensure that Scrum gets adopted successfully across your entire organization.
The podcast also highlights some top issues companies face implementing Scrum and how to overcome them to make sure that you’re not wasting time, energy, and resources. By using everyday examples such as waiting for a table at a restaurant, Kenny presents economically sensible Scrum strategy that any company can benefit from.
“One of the core benefits of Scrum, is giving us confidence to succeed in a complex world. Other approaches that assume more stability in the environment won’t be as well-attuned to our needs.”
                      — Kenny Rubin, Innolution
Key Takeaways

* Holistic benefits of Scrum. Kenny shares the key business benefits of adopting Scrum. [3:27]
* How to assure Scrum gets adopted at the executive level. Three categories of issues companies tend to face the most when using Scrum. [7:34]
* Bon appetit. What can restaurants teach us about Scrum? [9:47]
* Life cycle profits. Kenny borrows an idea from Don Reinertsen’s book, Flow on how to establish a framework. [13:54]
* Economically sensible Scrum. Kenny highlights what he thinks OpenView does best when it comes to economically sensible Scrum. [22:09}

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Transcript
Kevin: Hello, and welcome to this edition of Labcast. I’m your host Kevin Cain and today I’m joined by Scrum expert Kenny Rubin, to talk about economically sensible Scrum. For those of you who don’t know Kenny, he’s a certified Scrum trainer and has trained over 18,000 people on agile Scrum methodologies and has coached over 200 companies, ranging from startups to Fortune 10. In addition, he’s also the author of the best-selling book Essential Scrum, A Practical Guide to the Most Popular Agile Process. Hey, Kenny, welcome to Labcast. Thanks for joining me today. How is it going?
Kenny: It’s going fantastic. I appreciate you having me today.

Kevin: Yes. We’re really excited to have you here, actually, Kenny. You know, as you know, OpenView is an organization that’s very committed to Scrum. It something that we practice here, internally, and that certainly we encourage our portfolio companies to do, as well. So, you know, I’m really anxious to get some perspective from you about Scrum and sort of some of the details around it, today. So, you know, to kind of start that off, I was wondering, with a real softball question, but,
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Labcast Podcast by OpenView LabsBy Kevin Cain