Everybody hates paying booking fees when buying tickets, and for Adam McCurdie that was an opportunity. He recognised the ticketing industry’s profits were ripe for a little 'impact disruption'.

The result was Humanitix. It’s a charity, that looks a lot like a business. And it’s both, and that’s what we like here at the Good Future podcast. My name is John Treadgold, and I’m asking the big questions about the future of sustainable business, the new-economy and how your spending and investment decisions, no matter how big or small, can have an Impact.

Adam McCurdie has had a wild ride as he’s bootstrapped Humanitix into the thriving social enterprise that it is today.

They’ve won million-dollar awards from Google, and they’ve wooed big donors like the Atlassian Foundation. But as you listen to Adam, and hear him explain the concept and their journey, it’ll all become clear why.

These guys are very good operators, they have lofty social impact goals, and while they’re using the power of technology, the real innovation is in their business model.

I hope you enjoy this one as much as I did. I pressed Adam for some more details about the 90 second pitch they crafted to win themselves the Google Impact Challenge and he offered some tips after the credits.

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Don’t forget to check out the show notes on my website, at www.Johntreadgold.com

And you can shoot me an email with any feedback or leave me a comment on the Good Future Instagram page @goodfuturepodcast

Enjoy!