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Adapt or Die? RevOps in the Age of AI
Is RevOps "adapt or die" in the age of AI — or is that the wrong question entirely? Taimoor Tariq, Founder of GTM Base, shares what 12 years in RevOps has taught him about staying relevant when everything is changing fast.
Spoiler: it's not about chasing the hottest tools.
In this episode, Taimoor breaks down why Claude Code has become his team's operating system, how to safely experiment with AI without wrecking your production CRM, and why the real RevOps differentiator has shifted to the parts AI can't do for you. He also walks through a real client use case where an afternoon of agentic AI work replaced what would have been a month-long engineering project — and why the "what cool AI tools should I use?" question is fundamentally the wrong one to ask.
🎙️ Speakers:
🔗 Resources:
👉 Join the RevOps Co-op community: https://www.revopscoop.com/membership/membership-options
🌐 Visit us: https://www.revopscoop.com
💼 Follow us on LinkedIn: https://www.linkedin.com/company/revops-co-op
#RevOps #RevenueOperations #SalesOps #MarketingOps #AI #GTM #GoToMarket #RevenueOps #B2B
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By Matt VolmIs RevOps "adapt or die" in the age of AI — or is that the wrong question entirely? Taimoor Tariq, Founder of GTM Base, shares what 12 years in RevOps has taught him about staying relevant when everything is changing fast.
Spoiler: it's not about chasing the hottest tools.
In this episode, Taimoor breaks down why Claude Code has become his team's operating system, how to safely experiment with AI without wrecking your production CRM, and why the real RevOps differentiator has shifted to the parts AI can't do for you. He also walks through a real client use case where an afternoon of agentic AI work replaced what would have been a month-long engineering project — and why the "what cool AI tools should I use?" question is fundamentally the wrong one to ask.
🎙️ Speakers:
🔗 Resources:
👉 Join the RevOps Co-op community: https://www.revopscoop.com/membership/membership-options
🌐 Visit us: https://www.revopscoop.com
💼 Follow us on LinkedIn: https://www.linkedin.com/company/revops-co-op
#RevOps #RevenueOperations #SalesOps #MarketingOps #AI #GTM #GoToMarket #RevenueOps #B2B