“Explain Add Value like I am 5” - One of my clients said this to me this week. So let’s break this down! You have heard “Add Value” a thousand times and understand the overall idea of it, but when it comes to what it ACTUALLY looks like for your content, you could use a little more clarity. 

 

If “sharing“your story  is something you are still using in your content — it’s not attracting anybody. These are some examples showing a simple tweak you can make to go from 

 

You focused (me and my story content) 

TO 

Value focused (what’s in it for them content)

 

Example: 

 

Look at my yummy smoothie 

TO

Here’s the recipe for my FAVE Easy smoothie 

 

Here is my FAVE product 

TO 

How to kick your anti - aging results up a notch with my fave products

 

 

“I never used to be able to sleep at night.”

TO

“Here are my top 3 tips for a better night sleep!”

 

What’s so amazing about this is: it’s the SAME content you initially wanted to share, it just has a spin that will make all the difference in Connection and Conversions!!! 

 

Was this helpful?!! Slide into my Dm's and let me know where you are still struggling! 

 

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