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Adding a Higher-Ticket Offering to Your Product Suite (Part 2)
Having at least one higher-ticket offer helps us reach our goal monthly income faster. When I recently polled my audience, most were aiming to make $1-3k per month, but some were aiming for $5k+ months. Reverse engineer that! You have to think through your offers. Is it POSSIBLE or LIKELY that you’ll make $5,000 months? Or are you simply hoping? It’s important to know your numbers.
I’m doing a special 2-part podcast series on how to add a high-ticket product or offer to your product suite. Last week I talked about knowledge products- adding a course or membership offer to your business. A lot of the big marketing gurus will tell you that you MUST offer a course or membership to have a higher-priced offering, but this is simply not the case. A course or membership or workshop is not for everyone!
Today I’ll talk to you about two additional ideas for adding a higher-priced offering. We’ll talk about adding product bundles and adding a layer of service to your business. I’ll walk you through the pros and cons of each model, and then I’ll tell you the secret to making any of these higher-priced models actually work for you.
In next week’s episode, I’m interviewing a member of Teacher Hustle University who added a workshop offering to his business after we talked about doing this in one of our monthly coaching calls. If you’ve thought about offering a workshop or mini-course, be sure to tune in next week because he’ll be telling us his process for launching this workshop (with a small audience by the way), and he’ll share how he finally landed on the perfect niche.
Before you go, please take a minute to rate and review this podcast. We so appreciate your support and thank you for hanging out each week!
Check out the free marketing masterclass for teachers: https://www.alissamcdonald.com/masterclass
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit poppd.substack.com
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit poppd.substack.com
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thatteacher.substack.com
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By Alissa McDonald
4.8
55 ratings
Having at least one higher-ticket offer helps us reach our goal monthly income faster. When I recently polled my audience, most were aiming to make $1-3k per month, but some were aiming for $5k+ months. Reverse engineer that! You have to think through your offers. Is it POSSIBLE or LIKELY that you’ll make $5,000 months? Or are you simply hoping? It’s important to know your numbers.
I’m doing a special 2-part podcast series on how to add a high-ticket product or offer to your product suite. Last week I talked about knowledge products- adding a course or membership offer to your business. A lot of the big marketing gurus will tell you that you MUST offer a course or membership to have a higher-priced offering, but this is simply not the case. A course or membership or workshop is not for everyone!
Today I’ll talk to you about two additional ideas for adding a higher-priced offering. We’ll talk about adding product bundles and adding a layer of service to your business. I’ll walk you through the pros and cons of each model, and then I’ll tell you the secret to making any of these higher-priced models actually work for you.
In next week’s episode, I’m interviewing a member of Teacher Hustle University who added a workshop offering to his business after we talked about doing this in one of our monthly coaching calls. If you’ve thought about offering a workshop or mini-course, be sure to tune in next week because he’ll be telling us his process for launching this workshop (with a small audience by the way), and he’ll share how he finally landed on the perfect niche.
Before you go, please take a minute to rate and review this podcast. We so appreciate your support and thank you for hanging out each week!
Check out the free marketing masterclass for teachers: https://www.alissamcdonald.com/masterclass
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit poppd.substack.com
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit poppd.substack.com
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thatteacher.substack.com