In this episode of Ink Differently, we explore how adding VersiFlex™ can open new opportunities in the personalized products market. Host sits down with Vik Patel, Founder and CEO of Craft Express, to talk about what it really takes to successfully expand your product offerings.

Vik shares practical insights from his experience working with makers and product businesses across the industry. We discuss how to evaluate ROI when adding new equipment or product lines, how to decide what products are worth selling, and what successful personalized product sellers are doing differently right now.

Whether you’re considering adding VersiFlex to your workflow or looking for ways to grow your customization business, this conversation is packed with actionable tips and real-world advice.

If you’re ready to expand your offerings and think differently about your business, this episode is for you.