There are a range of emotions that new students feel when making the transition from high school to college. The truth is, not all incoming students are excited about enrolling. In this episode of Admissions Live, Chris D'Orso speaks with two higher ed professionals and strategic thinkers about the steps colleges and universities can take to ease anxieties, fears, and uncertainties and ramp up the excitement.

Bob Longmire and Rick Montgomery speak about their study, "The Excitement Factor" diving deeper into how we build relationships with our students, and how they build their relationships with us.