The Higher Ed Marketer

Admitted Student Research: Data Insights and Unexpected Encounters


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By surveying attending students and students who decided to go elsewhere, your institution can give your admissions team additional data to help streamline their processes. 


But the research doesn’t stop there! Considering outside influencers like parents, coaches, and other trusted adults can bring a unique perspective of comparative analysis.


We’re joined by Dave Burke, the President of Legacy Higher Ed, to talk about all things admitted students research, data analysis, and even what to do if you encounter a bear in the wild.


Join us as we discuss: 

  • [4:25] Admitted student research defined

  • [9:56] The nuts and bolts of student survey research

  • [17:36] Competitive analysis through cohorts

  • [24:41] How to survey different audiences


Check out these resources we mentioned during the podcast:


To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website or search for The Higher Ed Marketer in your favorite podcast player.


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