In this conversation, Wade Swikle, Founder and CEO of 2 College Brothers Moving & Storage, shares his journey in the moving industry, detailing the evolution of his company and the challenges he faced in franchising. 

He emphasizes the importance of ownership in the franchise model, the need for detailed processes, and the significance of community engagement. Wade also discusses the dynamics of employee management in the moving industry, the entrepreneurial challenges he overcame, and the resources he has developed, including a conference and a book aimed at helping others in the industry.

Takeaways

• Wade launched a podcast and a conference to support the moving community.
• Franchising allows for local ownership and community engagement.
• Creating detailed processes is crucial for franchise success.
• Ongoing support and training are essential for franchisees.
• Employee dynamics in the moving industry can be challenging.
• Wade emphasizes the importance of mentorship in his journey.
• The Moving Titan Retreat provides resources for movers.
• Wade's book distills lessons learned from his experiences in the industry.

Chapters

02:56 Franchising: The Ownership Model in Moving

05:56 Challenges and Support in Franchising

09:11 Building Processes for Success

12:04 Navigating Employee Dynamics in the Moving Industry

14:49 Overcoming Entrepreneurial Challenges

18:14 The Moving Titan Retreat and Resources for Movers

21:06 Wade's Book and Closing Thoughts

Connect With Wade:

LinkedIn: https://www.linkedin.com/in/wadeswikle/

Website: https://2collegebrothers.com/

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