Hong Kong, Singapore, Malaysia, and Indonesia. Adrian Kingswell, CEO of the analytics firm Mezzo Labs in London, speaks about the many fascinating issues of building a business in Asia. These include China’s absorbing HK, the impact on staffing, and international companies’ exodus from the territory. While he says, Singapore’s business methods mirror those in the UK and global standards, other countries are more conformist and risk-averse, often requiring local partners to smooth the cultivation of local clients. Where much dining and entertainment in the West helps maintain a relationship after a deal is sealed, in the East large investments in dining, after-hours drinking, and meeting must be made upfront to cultivate connections. Adrian also presents how pricing practices and decision-making are implemented in his target markets, and how he turned the company’s Italian name (meaning “half”) into an advantage in a humorous twist. {You can hear the full episode on Friday, November 11th}