From IG Reels to Tik Tok Made Me Buy It, traditional ad relevance is on death’s door “if” you’re pursuing the future consumer of GenZennials. Brands carry real identities that are apart of peoples life streams.

Ads are Dead: The Welcome Return to Storytelling

The Transient Identiti podcast is a weekly chronicle of how consumer behavior continuously redefines the Rules of Engagement for Marketers. With an eye towards the future, we’ll discuss Consumer Psychology, Consumer Truths, DTC, Chasing, Revenue Return and Attribution, Marketing Paradigms, Real vs Fake Influence, Branded Content, Decision Making Models, WTF is Path to Purchase, Future of Voice, the Connected City, Why Go Live, etc

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Ads are Dead: The Welcome Return to Storytelling

Ads are Dead: The Welcome Return to Storytelling