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Here’s a fearless forecast: Ads-only agencies are DEAD! ☠️☠️
If you are an ads-only agency or someone who’s hired an agency to manage only your paid ads, I have bad news for you—this will NOT solve your lead & sales acquisition problem.
Why?
Because as I’ve said, time and time again, ads are only part of the marketing equation. If you don’t have your funnel, messaging, and follow-up dialed in, then ads WILL NOT work for you.
So what to do instead? You need an entire marketing system employed in your business to…
🎉 attract your ideal client
🎉 get the lead
🎉 get the actual sale
How exactly?
🎧 Listen to the new episode of Marketing on Tap and let’s deep dive into why I know ads-only agencies are out 💀
Key Takeaways:
What can a full-suite digital agency do for you that ads-only agencies can’t?
1️⃣ Strategy — Find an agency that will deep dive into who you are and what you want to achieve as a brand and a business so they can tailor-fit your ads to reflect YOU.
2️⃣ Messaging and positioning — The right agency will also look into who your audience is so you can speak to them differently from your competitors.
3️⃣ Funnel — They will help you create a funnel sequence that is designed for a positive, powerful, and profitable user experience.
4️⃣ Nurture — They will guide you into creating continuous and relevant content to nurture your audience and finally convert them into sales.
5️⃣ Creatives — They make sure you attract your ideal client and repel the non-ideal client through creatives that aren’t clickbait-y and can beat competition on the newsfeed.
6️⃣ Ads — A full-suite digital agency will help setup, launch, optimize and completely take charge of your ad account to ensure you hit goal KPIs.
7️⃣ Scaling — All these steps lead to scaling your business, and if this is your goal (which I think it is), a full-suite agency is what you definitely need to guide you through this journey.
Connect with Jessica
Subscribe to the Marketing On Tap Podcast on Apple, Spotify, Google, Amazon, iHeartRadio or anywhere else you listen to and stream your podcasts.
Want to write a review on Apple Podcast? We’d love to know what you think about the show!
By Jessica WalmanHere’s a fearless forecast: Ads-only agencies are DEAD! ☠️☠️
If you are an ads-only agency or someone who’s hired an agency to manage only your paid ads, I have bad news for you—this will NOT solve your lead & sales acquisition problem.
Why?
Because as I’ve said, time and time again, ads are only part of the marketing equation. If you don’t have your funnel, messaging, and follow-up dialed in, then ads WILL NOT work for you.
So what to do instead? You need an entire marketing system employed in your business to…
🎉 attract your ideal client
🎉 get the lead
🎉 get the actual sale
How exactly?
🎧 Listen to the new episode of Marketing on Tap and let’s deep dive into why I know ads-only agencies are out 💀
Key Takeaways:
What can a full-suite digital agency do for you that ads-only agencies can’t?
1️⃣ Strategy — Find an agency that will deep dive into who you are and what you want to achieve as a brand and a business so they can tailor-fit your ads to reflect YOU.
2️⃣ Messaging and positioning — The right agency will also look into who your audience is so you can speak to them differently from your competitors.
3️⃣ Funnel — They will help you create a funnel sequence that is designed for a positive, powerful, and profitable user experience.
4️⃣ Nurture — They will guide you into creating continuous and relevant content to nurture your audience and finally convert them into sales.
5️⃣ Creatives — They make sure you attract your ideal client and repel the non-ideal client through creatives that aren’t clickbait-y and can beat competition on the newsfeed.
6️⃣ Ads — A full-suite digital agency will help setup, launch, optimize and completely take charge of your ad account to ensure you hit goal KPIs.
7️⃣ Scaling — All these steps lead to scaling your business, and if this is your goal (which I think it is), a full-suite agency is what you definitely need to guide you through this journey.
Connect with Jessica
Subscribe to the Marketing On Tap Podcast on Apple, Spotify, Google, Amazon, iHeartRadio or anywhere else you listen to and stream your podcasts.
Want to write a review on Apple Podcast? We’d love to know what you think about the show!