What’s going on fellow real estate investors? This is the final video of this series overall. We’re gonna be talking about systems. So we’ve talked about the why, why you’re doing it, getting your message clear and concise out in front of the people, potential customers that you’re gonna have and make sure you’re getting a response. Make sure you’re gonna get into measuring. It’s the first opportunity you get to measure how well you’re doing with your advertising, with your personality and putting it out there. Making sure you’re being confident in what you’re putting out there. We talked a little bit about the how, you know the active verses passive strategies, different things that you can do there.

But systems, so this really comes down to being able to do, sure it’s great to put some of those things out there, but you want to be able to, when you get the response back, in order to be able to interact and engage with that in a meaningful manner, and part of that is actually taking down the results of what you’re getting.

So number one, you want feedback. So, whether that’s someone that’s emailing you, whether there’s someone that’s calling you leaving you a message, texting you, however they’re responding back to you, that’s feedback. So, if you have different campaigns, and so there’s customer resource management systems that are out there, other things that do automation. We highly suggest getting to a point, we are starting to do automation and that will start costing money, but there are also other things you should do that are free as you’re starting out. That also makes sense, when you’re getting your feet in the water and you’re testing a few things out, there’s some things that you can do that also free to help you get started as well.

But, the idea behind it is that you’re gathering information. Your gathering data. You know that if, hey, I saw your car and it said to call you about buying your house, I may have a house for you. So you know, when you’re taking down some of this information, maybe earmark it and say, hey this was from my car, it happened to be … oh yeah, well where’d you see it? Oh I saw it at the WalMart parking lot. Okay. So write that down. And then ask, when you’re getting that information, ask them where they say it that way you know some of the places that you’re actually getting quite a bit of traffic toward your vehicle to do that. Or, if you’re at a coffee shop, you might be able to interact with those people there. You know that feedback immediately.

As we get into websites and stuff, and so one of the things that you’ll find in the 10 secrets that I really enjoyed and cued into was about 86% of the first home buyers right now are looking at websites and online first. That means your Zillows, your Trulias, that type of stuff. But the fact that they’re even looking online for a lot of that stuff, one of the things that you can do with whatever you have is to make sure you also put, if you just have a Facebook page, a free Facebook page that you’ve created, a business page for yourself, is make sure you have a link to that or if you send out an ad on Craig’s List, a link that they can link to that or if it’s a business card, they have that link there or website. There’s plenty of very inexpensive options to get started and it doesn’t have to be anything crazy. It can simply be, hey this is who I am, this is what I do, and here is a message just so that you can call me on.

There’s an easy way to do that with Google Forms, if you get into the Google Suite a little bit that are totally free. Being able to create a few things that track that and will put it in a spreadsheet for you. So it’s another way that you know,