This is a continuation of the series for Marketing U, helping to uncomplicate marketing for small and medium-sized businesses.  This talks about the importance of having a conversation with consumers and how important smell can be in the form of free advertising.  Save money and grow!

Visit Marketing Uncomplicated for visuals of each of the cases.

This is a continuation of the series for Marketing U, helping to uncomplicate marketing for small and medium-sized businesses. This talks about the importance of having a conversation with consumers and how important smell can be in the form of free advertising. Save money and grow! Visit Marketing Uncomplicated for visuals of each of the cases.

Advertising Works at the most Basic Levels

A slow learner, one who just got by in high school and university, it took a long time to discover the most important rule……”The Numbers Never Lie”.   

After 5 years of advertising, I crossed over to Marketing, where accountability and experience resulted in amassing significant successes (including the introduction of a $100 million business in North America).  

It was the thrill of the chase and being hands-on, 

I enjoyed doing the doing and encouraging the people I worked with to tell me what they would do.

Every business can grow, using simple solutions you’ll discover here.  

Excuses are for losers.  

Every problem has a solution/alternate path.

Learn from over 30 years of CPG (consumer packaged goods) marketing. 

Business is not complicated!

Business

A slow learner, one who just got by in high school and university, it took a long time to discover the most important rule……”The Numbers Never Lie”. After 5 years of advertising, I crossed over to Marketing, where accountability and experience resulted in amassing significant successes (including the introduction of a $100 million business in North America). It was the thrill of the chase and being hands-on, I enjoyed doing the doing and encouraging the people I worked with to tell me what they would do. Every business can grow, using simple solutions you’ll discover here. Excuses are for losers. Every problem has a solution/alternate path. Learn from over 30 years of CPG (consumer packaged goods) marketing. Business is not complicated!

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Advertising Works at the most Basic Levels

Advertising Works at the most Basic Levels