This Way Up

Advocating for the Arctic


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How does one advocate for one of the most rapidly changing regions on Earth? In this episode of This Way Up, we bring together three voices with unique perspectives on Arctic advocacy:

  • Sara Olsvig, International Chair of the Inuit Circumpolar Council, on why Indigenous Knowledge and human rights must be at the core of Arctic policy.

  • Petteri Vuorimäki, Finland’s former Arctic Ambassador and Senior Arctic Official, on bridging global understanding of the circumpolar region and finding balance between competing interests.


  • Heïdi Sevestre, glaciologist and science communicator at the Arctic Monitoring and Assessment Programme Secretariat, on translating urgent climate science into human stories that inspire change.


    Together, they discuss why the Arctic matters far beyond its borders, what gaps remain in global advocacy efforts and how Indigenous Knowledge, science and diplomacy can come together to help the region thrive. From environmental change and critical energy transition minerals to human rights and geoengineering, their conversation highlights the complexity of the Arctic, and why listening, humility and cooperation are essential for its future. Tune in to hear how you, too, can advocate for the Arctic.

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    This Way UpBy Arctic Council & Både Og