MCN 2019 sessions recordings

Advocating For Your Museum: How It Works, Why It Matters


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Thursday, November 7, 2019

Museums and other cultural organizations face ongoing pressure in the public arena. Private funding sources may carry restrictions, and public sources of financial support face repeated threats to their very existence. Added to this, the public may not be aware of the benefits museums bring, both in support of the local economy and as part of developing healthy, vibrant communities. In this environment, it is more important than ever that museum professionals advocate on behalf of our museums with the public and government officials. Attendees will learn specific techniques (and be given examples of resources) to craft a narrative about their museum, its story, and specific, measurable benefits it provides.

Session Type60-Minute Session (Professional Forum or Hands-on Demonstration)

TrackStrategy

Chatham House RuleNo

Key Outcomes

After attending this panel, attendees will understand the value of advocacy as a way to support their museum. Attendees will learn how to find their local, state, and federal elected officials, how to communicate with them. Attendees will be given resources with which they can build a message, customized for their own institution, about its value to the community.

Speakers

Session Leader : Sean Blinn, Programming Director, Heritage Trail Association

Co-Presenter : Claire Blechman, Digital Asset Manager, Peabody Essex Museum

Co-Presenter : Celeste DeWald, Executive Director, California Association of Museums

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MCN 2019 sessions recordingsBy MCN (Museum Computer Network)