In this episode of the Continuing Education for Mental Health Professionals Podcast, host Natasha Moharter interviews Shaina Siber-Sanderowitz, integrative therapist and founder of Affirm Mental Health, LLC. Shaina shares her inspiration behind Affirm Mental Health and her journey to create accessible, affordable, and relevant CEU courses for mental health professionals. The discussion covers the initial challenges she faced, the significance of process-oriented, relational approaches in therapy, and the importance of being trauma-informed, evidence-based, and culturally inclusive. Shaina also highlights her strategies for building a successful business and offers advice for clinicians aspiring to create their own CEU courses. With a focus on innovation and accessibility, Shaina speaks about expanding her offerings through multiple formats including live workshops, self-paced webinars, and pod courses, and previews exciting new courses. This episode is a must-listen for mental health professionals interested in the business side of continuing education.

00:00 Introduction to the Podcast and Host

00:26 Meet Shaina Siber-Sanderowitz: Integrative Therapist and CE Provider

01:31 The Birth of Affirm Mental Health

07:05 Challenges and Triumphs of Starting Solo

17:03 Balancing Clinical Work and Business Growth

23:34 Developing a Business Mindset for Clinicians

30:26 Over Delivering in Continuing Education

30:49 Filling the Gap in Live Interactive Content

31:19 Multiple Learning Formats for Therapists

32:18 Importance of Relational Approaches in Therapy

36:01 Incorporating Trauma-Informed and Inclusive Principles

38:47 Steps to Creating CEU Courses

41:56 Promoting and Scaling Affirm Mental Health

46:15 Future Innovations and Expansions

50:36 Final Thoughts and Encouragement