Khumbu Malinga is a Political Analyst, Media Consultant, Publicist and Reputation Manager. He conducts a comprehensive research on keywords that populate negative search results for a brand or an individual. Once the research gets done, he suppress the influence of negative content on the brand’s reputation by targeting those keywords in an ORM content strategy. He then publish positive content related to the brand optimizing for those keywords, and with time their ORM content outranks the negative content

We talk to him about how African governments need a shock from the youth in order to change for the better.