As we wrap up economic and business activities in Africa in the past week, the continent's most active economies have to take the strides to attract investments and investors into their countries and regions. London was the hype of active with the Nairobi Stock Exchange taking a lead with Memorandum of Understanding being signed and the National Oil Corporation pursuing a dual listing in Nairobi and London Stock Exchange. According to IMF and World Bank recent reports, Ethiopia is set to surpass Ghana as the second biggest Africa economy having recorded average annual economic growth of about 10 percent which is the fastest in Africa.

We touch base with a super entrepreneur Mr. Mogorosi Mashilo, Founder and Chief Executive Officer of Trender Insights a consumer and business intelligence company based in South Africa with extensive operations across Africa's most active economies. Specialist insights and research company offering consumer research, insights, trends, strategy and neuromarketing solutions.