Join Jeff Tracy as he dives into an engaging conversation with Hughes Norton, author of the new book "Rainmaker," which chronicles the fascinating world of golf management and the rise of star players like Tiger Woods. Hughes shares insider stories from his time as a super agent, detailing how he transformed Tiger into a wealthy icon in the 90s while managing notable figures like Greg Norman and Pete Jacobson. The discussion goes beyond mere anecdotes, touching on the current dynamics of the golf industry, including the controversial LIV Tour and its implications for the sport. With humor and insight, Hughes reflects on memorable moments from the course and the importance of maintaining decorum in golf. Tune in for a blend of entertaining stories and valuable lessons for anyone interested in the game or the business behind it.

Companies mentioned in this episode:

• Painted Hills Natural Beef
• Liggett and Myers

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