On this Aftershow podcast special, host Katya Allison is joined by Content Creators Nya Bryanna Henry, Joy Baker and Calvin Kang to answer listener questions about creator and brand partnerships.

To hear these three creators tell it, aspiring influencers should keep several important principles in mind when making content:

- A consistent posting schedule is foundational to building a strong social media following.

- Going viral is often a product of creating intentional, high-quality content, not gimmicky social media strategies.

- Agency partnerships can help creators know their worth and keep them from undervaluing their content.

- Authentic content often gets better engagement than sponsored content and even ads should embody a creator’s genuine persona.

- The best brand relationships develop organically from a creator’s authentic interest in a product.

These foundational ideas have shaped Nya, Joy and Calvin’s approach to content creation and have generated numerous fruitful brand partnerships.

- Nya Bryanna Henry | https://twitter.com/nyabryanna

- Joy Baker | https://joynavon.wordpress.com/

- Calvin Kang | https://cooklikeimbook.com/about/

- GRIN | https://twitter.com/GrowWithGrin

- Katya Allison | https://www.linkedin.com/in/katyaallison/

If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit Grin.co.

#Content #PR #Affiliatemarketing #Influencermarketing #Creatormanagement