Lori Hart started her journey as a portrait artist. Beginning in New York, Lori studied paramedical makeup to be in service to cancer and aids patients after losing her mother to cancer.

She started as a paralegal and legal secretary and then was one of the first pioneers in office automation. She realized that peoples performance was determined by how good they felt about themselves. She knew she had to create a different path for herself to assist others.

Using beauty for transformation, she then went to work with celebrities in movies and television. She realized that no matter how successful people were, they mostly all felt insecure about their appearance and that it affected their performance. After struggling with her own image and studying personal development, she realized everything is an inside job. That is when she started merging the two. She is one of the pioneers in mineral makeup.

She has been featured in Entrepreneur Magazine, Los Angeles Magazine, NBC, CBS, ABC, FOX and many more. She was a makeup artist for Playboy Magazine. While working for Playboy, she got talked into liposuction...where she was botched and suffers permanent nerve damage. She then realized a person who doesn't feel good about themselves will do drastic things to feel better. She has worked with many A list celebrities and speakers and specializes in safe, healthy, beauty without hart...loving yourself as you age. She has started a movement to defy aging and help people feel great about themselves at every age.