Serge Gainsbourg was, depending on whom you ask, a brilliant songwriter, a buffoon, an outrage, a Don Juan, or the definition of French cool. To French comic book artist Joann Sfar, growing up in a strait-laced observant family in the 1970s, Gainsbourg—born Lucien Ginsberg in 1928—was a hero. Sfar was enthralled by Gainsbourg’s outrageous antics on French television, his unabashed romps with knockouts like Brigitte Bardot and Jane Birkin, and his reckless smoking and drinking, not to mention his talent as a singer and songwriter. All this from a skinny Jewish guy with protruding ears and a big nose.

Gainsbourg was a mostly washed-up artist when he died at 62 of a heart attack, in 1991. But that’s not what Sfar wishes to remember in his first feature film, Gainsbourg: A Heroic Life, which opens next...

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