Ron Lichty has been managing software development and product organizations since Apple recruited him from a boutique programming consultancy in 1988. He led development of Apple’s UX/UI, then brought engineering discipline to product delivery at Stanford, Check Point, Razorfish, Fujitsu, Charles Schwab, and a host of startups. A strong believer that product development is a team sport, he consults as an interim VP Engineering and advisor in transforming chaos to clarity and making software development “hum”.

Ron’s fifth book, Managing the Unmanageable: Rules, Tools, and Insights for Managing Software People and Teams (http://www.ManagingTheUnmanageable.net), has been compared to software classics, Peopleware and Mythical Man Month; after it was given four printings and translated into four languages, Addison Wesley brought out the 2nd Edition last year, updated throughout, plus a new chapter, If You Are Agile, What Do Managers Do? At O’Reilly’s urging, Addison-Wesley and Pearson invited Ron and his co-author Mickey Mantle into their San Francisco studio to record the ten-hour video course Managing Software People and Teams LiveLessons (http://www.ManagingTheUnmanageable.net/video.html). In his continued search for effective best practices, Ron co-authors the periodic Study of Product Team Performance (http://www.ronlichty.com/study.html).

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