Summary:

In this episode, host Michael Cinquino is joined by Susannah Parnin Mitchell, VP of Operations at Ascendle, and Jenn Wurth, Senior Product Design Manager, to explore the evolving role of AI in UX design. By focusing on customer needs, addressing misconceptions, and maintaining foundational skills, designers can leverage AI to enhance their work and deliver meaningful solutions.

Key Highlights:
    • Understanding customer needs is crucial for effective UX design.
    • There is a tension between AI adoption and customer understanding.
    • Research is essential to identify practical use cases for AI.
    • Historical parallels can inform current AI adoption strategies.
    • Human-AI collaboration can enhance decision-making.
    • UX professionals should focus on building trust with AI solutions.
    • Staying centered on customer problems is key to successful design.

Chapters

00:00 Introduction to UX and AI

02:50 The Impact of AI on Design

06:06 Navigating Client Expectations with AI

08:43 Research and Understanding Customer Needs

11:53 Historical Parallels in Technology Adoption

15:02 Practical Applications of AI in UX

17:57 Augmenting Human Decision-Making with AI

21:06 First Steps for UX Professionals

23:54 The Evolution of Skills in the Age of AI

26:38 Final Thoughts and Takeaways

Tune in to gain valuable insights on leveraging AI to deliver meaningful solutions in UX design.