In this episode, we explore the profound impact of AI on expertise-driven content with Jeff Coyle. Ann and Jeff discuss the dynamic world of AI-powered content marketing, where authenticity and expertise reign supreme. Jeff sheds light on the changing role of content agencies and how AI empowers experts to create unparalleled value. Discover the secrets to crafting authentic, authoritative content that resonates in an era of limitless possibilities. Join us for a deep dive into AI's role in enhancing expertise and reshaping the content landscape.