What’s real, what’s hype, and what’s actually useful when it comes to AI in marketing?

In this episode, host Christiane Zhao sits down with marketing transformation expert Agnieszka Kutyla to explore how marketers can embrace AI without losing the human touch. From overcoming the fear of AI to using it to boost creativity and customer experience, Agnieszka offers practical insights, mindset shifts, and real-world use cases that every marketer can relate to.

Whether you’re AI-curious or already experimenting with tools like ChatGPT or Midjourney, this episode will help you move from theory to action—ethically and confidently.

🎙️ Topics we cover:

• How AI is already changing marketing

• Mindset shifts for non-technical teams

• AI vs. creativity: friend or foe?

• Responsible use of AI in customer experience

• First steps to get started today

🔗 Subscribe and share if you’re ready to make AI your new creative partner in marketing.