Purpose-Driven Progress

AI, Automation & Sales Mastery — How Tony Koenig Helps B2B Teams Close More Deals Faster


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What if you could spend less time chasing cold leads and more time closing deals?

In this episode of Purpose Driven Progress, I sit down with Tony Koenig—tech veteran, entrepreneur, and founder of Connect Digital—who’s been building sales systems since the ’90s. From selling MS-DOS farming software to leveraging AI-driven automation for modern B2B sales, Tony shares his journey and reveals how businesses can scale smarter, not harder.

We dive into:

  • Tony’s early days in tech and e-commerce before SEO was even a buzzword

  • How AI is transforming lead generation and pipeline segmentation

  • Using AI voice assistants to qualify prospects and book sales calls automatically

  • Speed-to-lead strategies: why the first 5 minutes make or break conversions

  • The role of prompt engineering in getting better AI results

  • Creating content that converts vs. chasing vanity metrics

  • The “Dream 100” strategy for targeting your highest-value clients

  • Avoiding tech stack overload while still leveraging automation effectively

  • Why personal branding and thought leadership are more important than ever

Whether you’re a sales leader, entrepreneur, or consultant, Tony’s insights will show you how to work less, sell more, and stay ahead in a world being reshaped by AI.

#AIForSales #SalesAutomation #B2BSales #PromptEngineering #LeadGeneration #SalesSystems #AIInBusiness #ConnectDigital #ScalingFounder #PurposeDrivenProgress #TonyKoenig #PodcastInterview


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Purpose-Driven ProgressBy Jacob Hicks