Sign up to save your podcasts
Or
Share AI, Creativity, and the Next Era of Marketing with Bennie F. Johnson, CEO of AMA
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
AI, Creativity, and the Next Era of Marketing with Bennie F. Johnson, CEO of AMA
This episode explores how creativity drives modern marketing and how universities and industry can prepare future-ready professionals. Bennie F. Johnson, CEO of the American Marketing Association, joins Dean Dan Gropper and Dr. Abi Guha to discuss AI as a creative co-pilot, the shift toward real-time learning, and the power of community in shaping the next era of marketing.
Recorded on November 4, 2025
Support the show
Business.fau.edu
View all episodes
By FAU College of Business
5
33 ratings
This episode explores how creativity drives modern marketing and how universities and industry can prepare future-ready professionals. Bennie F. Johnson, CEO of the American Marketing Association, joins Dean Dan Gropper and Dr. Abi Guha to discuss AI as a creative co-pilot, the shift toward real-time learning, and the power of community in shaping the next era of marketing.
Recorded on November 4, 2025
Support the show
Business.fau.edu