I chat with Yasmine Robles and Izzy Dadosky from Rebel Marketing about the fascinating ways AI and human creativity intersect in the world of marketing.

We kick things off by pondering where we draw the line between using AI as a groundbreaking tool and merely a shortcut. Izzy weighs in with her thoughts, reminding us that while AI can be revolutionary, relying on it solely for content creation typically results in bland, generic output. It's all about adding that human flair to keep content fresh and engaging.

We look at the efficiency AI can bring to certain tasks. Automating repetitive work and generating ideas can really boost productivity when done right. But Izzy also gives us a heads-up about the dangers of leaning too heavily on AI, like spreading misinformation or losing that personal touch in your marketing materials.

Yasmine jumps in to share how Rebel Marketing blends AI with strategic human oversight. They mainly use AI for brainstorming and getting those initial gears turning, but real human involvement is needed to make sure everything aligns with the brand's message and company values.

Whether you’re into marketing or podcasting, this episode is packed with practical insights on how to balance AI's power while keeping your brand’s unique voice intact.

Here's what you'll discover in this episode:

1. AI vs. Human Touch: Where's the balance? Discover the line between leveraging AI as a tool and maintaining that priceless human creativity.
2. Efficient Content Creation: How AI can handle the mundane tasks, saving you time and energy while ensuring your brand's authentic voice shines through.
3. Avoiding the AI Pitfalls: Izzy shares the risks of over-relying on AI and how you can prevent your content from becoming a monotonous echo.
4. Practical AI Applications: Yasmine spills on how Rebel Marketing is using AI for brainstorming, keyword generation, and more!
5. Preparing for the Future: What's next for AI in marketing? Could it ever replicate true creativity? Spoiler: not without a little help from you!

Memorable Moments

00:00 AI's Limitations in Business Content

06:10 Website Accessibility and Performance Testing

09:58 AI Requires Human Oversight

11:10 Podcast Planning with AI Creativity

15:34 AI's Impersonal and Misinformation Challenges

18:47 Effective Prompting for AI Use

21:59 Podcast Transcript to Blog Conversion Guide

25:32 "Information Overload: Wikipedia on Steroids"

28:05 Human Insights Essential in Marketing

Yasmine works alongside clients to design a website that's driven by strategy, looks amazing, and that you can actually use to grow your podcast, and your business.

Her website.

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Each week, one of The Circle of Experts talks about critical aspects of growing your podcast. We focus on marketing, social media, monetization, website design, and implementation of all of these to help you make the best podcast possible.

Have a question or an idea for one of our episodes? Send us an email at [email protected].

The Circle of Experts are:

Yasmine Robles from Rebel Marketing

Tonnisha English-Amamoo of TJE Communications

Don The Idea Guy

Brett Johnson, My Podcast Guy®, from Circle 270 Media® Podcast Consultants

Copyright 2025 Brett Johnson, My Podcast Guy™

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