BetterTech

AI in Retail: 2024 Holiday Shopping Predictions


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In this episode of the BetterTech podcast, host Haseeb Khan interviews Caila Schwartz, the Director of Consumer Insights and Strategy at Salesforce. They discuss consumer behavior in the retail industry, trends during the holiday season, the role of loyalty programs and AI in driving sales, the impact of international apps, supply chain challenges, and the future of retail with technological innovations. Caila also shares her experience as a woman in tech and offers advice to female professionals.

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