In this episode of Digital Phorum, hosts Mike Bachman (Boomi) and Peter Coffee (Salesforce) sit down with Avi Patel, Chief Marketing Officer and Chief Data Scientist at Fulton Bank, to dive deep into the evolving role of AI in regulated industries like banking and healthcare. From machine learning to generative AI, Avi shares candid insights on how companies can harness these technologies to create better customer outcomes—without falling for the hype. Whether you're an innovator, investor, or industry practitioner, this episode offers grounded perspective on AI’s present capabilities, future potential, and the human-centered strategies needed to unlock it all.