The Sure Oak Podcast

A.I. Marketing, a double edged sword | Ep. 17 A.I. Companion


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Nick and Roberto of Sureoak.com sit with Michael Sengbusch and Suprit Patel, local Atlanta, GA angel technology investors who have deep product backgrounds in martech and data. We discussed the latest news stories in A.I. and it's impact on marketing....the good and bad.


Stories we covered:

GPT Search's Popularity in Europehttps://techcrunch.com/2025/04/21/chatgpt-search-is-growing-quickly-in-europe-openai-data-suggests/Meta using AI for Child Protectionhttps://techcrunch.com/2025/04/21/instagram-is-using-ai-to-find-teens-lying-about-their-age-and-restricting-their-accounts/ Latest Reasoning Models are Hallucinating Morehttps://techcrunch.com/2025/04/18/openais-new-reasoning-ai-models-hallucinate-more/ WSJ reports on CMO's giving more control to AIhttps://www.wsj.com/articles/marketers-are-putting-more-content-and-qmuality-control-in-the-hands-of-ai-de844638?mod=hp_minor_pos1&utm_source=substack&utm_medium=email Chapters


00:00 Introduction to AI and Robotics

02:57 The Rise of AI in Search Engines

06:00 The Role of AI in Content Creation and Attribution

08:59 Hallucinations in AI Models

12:07 Using AI for Fraud Detection

15:12 Ethical Considerations of AI in Social Media

27:42 The Evolution of Digital Footprints

29:18 Global Perspectives on AI and Privacy

30:34 The Role of AI in Free Speech and Ethics

32:55 User Experience and AI Interaction

37:34 The Future of AI in Business and Startups

42:04 AI in Marketing and Content Creation



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The Sure Oak PodcastBy Nick Fraunfelder