Michelle Walters is a Clinical Hypnotherapist and the creator of Make My Hypno, a first-of-its-kind AI app that generates personalized hypnosis recordings on demand. Her journey spans from a corporate career in digital marketing to therapeutic healing, and she now blends her expertise to make personalized inner work more accessible through technology.

In this episode, Michelle shares her fascinating evolution from digital marketing to clinical hypnotherapy, driven by a lifelong curiosity about human thought patterns. She explains how her personal rock-bottom moment during the pandemic led her to open her hypnotherapy practice and eventually create the AI-powered Make My Hypno app. Michelle demystifies the science of hypnosis, explaining how it dials down certain brain functions to allow for deep subconscious reprogramming, citing a study that shows its high effectiveness compared to traditional therapy. She details the creative and technical process of building her app, which uses AI to generate personalized scripts based on user input, delivering custom recordings in minutes.

Michelle addresses the ethics of using AI in wellness, emphasizing the built-in safety checks and the fact that hypnosis cannot force someone to act against their will. She shares a compelling client success story about overcoming a severe phobia of bees through regression therapy, highlighting the power of personalized approaches. For skeptical analytical minds, she cites research on hypnotherapy's efficacy and confirms its success with clients from technical fields like physics and medicine. Finally, Michelle discusses the future of AI in wellness, her advice for founders to focus on core customer needs, and defines innovation as combining existing ideas in new ways to help many people.

In this episode, you’ll discover:

· Michelle's journey from digital marketing to creating an AI hypnosis app.

· The science of hypnosis: how it works by dialing down brain functions for subconscious change.

· A comparison of hypnotherapy's effectiveness versus traditional talk therapy.

· How the Make My Hypno app uses AI to generate personalized hypnosis recordings in minutes.

· Ethical considerations and safety guardrails in AI-powered wellness tools.

· A client success story: Overcoming a severe phobia through personalized hypnotherapy.

· Why analytical and scientific minds can also benefit from hypnosis.

· The future of AI in the wellness industry and the democratization of app development.

· Advice for tech founders building wellness tools: Focus on the core customer need.

· Michelle's definition of innovation: combining existing ideas in new ways.

Connect With Michelle Walters & Make My Hypno:

· Make My Hypno App: Get 25% off your first purchase https://makemyhypno.com/podcast_discount

· Personal Website: https://www.michellewalters.net/

Chapters:

00:00 Welcome Michelle Walters: Clinical Hypnotherapist & AI App Creator

01:25 From Digital Marketing to Hypnotherapy & AI: The Driving Curiosity

03:48 The Science of Hypnosis: Demystifying How It Works in the Brain

06:35 Make My Hypno: Building an AI for Personalized Hypnosis Recordings

09:52 Ethics in AI Wellness: Guardrails for Safe and Effective Hypnosis

11:56 Client Success Story: Rewriting Subconscious Patterns for Change

14:06 Hypnosis for Skeptics: Scientific Evidence and Efficacy Data

16:20 The Future of AI in Wellness and Therapeutic Applications

17:28 Advice for Founders: Bridging Code and Compassion by Focusing on Needs

19:02 Surprising Feedback: The Emotional Impact of AI-Generated Hypnosis

20:52 Hope for the Future: The Democratization of Technology for Wellness

22:30 The Power of the Subconscious: A Message for Technical Minds

23:52 Innovation Defined: Combining Ideas in New Ways

24:50 Connect with Michelle Walters & Get a Discount on Make My Hypno