Welcome back to the ProfitSchool by MeasureU podcast Business Unfiltered with Mercer and Jeff Sauer. Today's topic is AI Powered Sales Techniques and Tactics

• Jeff and Mercer explore how AI tools can refine and improve service-based businesses' sales processes.

• The hosts discuss using AI to qualify leads, create compelling sales copy, and analyze customer interactions.

• They emphasize that AI can help identify ideal clients and determine the best strategies for attracting them.

• The conversation highlights AI's ability to streamline tasks, automate outreach, and personalize communication with potential clients.

• Mercer and Jeff stress combining AI insights with human skills to build strong client relationships.

• The episode concludes by noting AI's potential to empower even those who don't consider themselves natural salespeople.